A family crisis
sets off an herbal renaissance.

In 1968, Tom Murdock, the eventual founder of Nature’s Way®, desperately searched for a way to improve his wife’s health. After relying on conventional options without success, Tom took a leap of faith in traditional Native American knowledge of the healing power of plants growing near their Arizona home. As a result, his wife’s health improved and she lived another 25 years.

1969

Tom’s quest to help his wife led to an herbal renaissance in America and the creation of Nature’s Way. By 1969, Tom was providing eight new herbal remedies. Now 40 years later, Nature’s Way is the preeminent brand of quality dietary supplements.

Nature’s Way has been at the forefront of the herbal health industry. An early leader in educating consumers and retailers on the effectiveness and safety of herbal supplements, we have always supported legislative efforts that help protect health freedoms, and are constantly striving to promote better health through the power of nature.

Rooted in tradition
and science

For us, the focus has always been on safety, and relying on proof of product effectiveness. While many of our products have been researched, it is vitally important to us to strike a balance between traditional medicine and modern science—making us a unique dietary supplement company that can offer traditional herbal supplements, as well as those that are backed by science.

To bring you the
quality you deserve

Our commitment to the industry we helped create has never wavered. As the first major U.S. dietary supplement company to be certified as an organic processor, our relentless pursuit for quality is evident in our product line. We offer an extensive range of health-promoting products that have been carefully scrutinized and tested, all while adhering to Good Manufacturing Practices so that we can guarantee them to exceed expectations.

Exceeding even the highest expectations

Through our dedication to quality and safety, we’ve received an array of certifications from highly respected organizations in our industry.

NSF International GMP Certification

Therapeutic Goods Association GMP Certification

Quality Assurance International Organic Certification

Orthodox Union Kosher Certification

 

Islamic Food and Nutrition Council of America Halal Certification

Attracting some of the world’s best

Our commitment to providing better herbal solutions hasn’t just gained us some impressive certifications; it’s also helped us develop relationships with some very respected trade associations. Even our affiliation with Schwabe North America began because they admired what Nature’s Way stood for and quality of our products.

To keep us building towards a healthy future

As of today, we offer over 500 premium nutritional and natural products, including single herbs and herbal extracts, homeopathic remedies, vitamins, minerals and specialty products. A number we will continue to grow by broadening our availability, influence, and accessibility.

 

So you can always Trust the Leaf®

At Nature’s Way® we haven’t forgotten our past, nor have we lost track of why Tom started the company in the first place. A simple desire to do something more for people. To help them enhance their health. This has become the basis of everything we do. The very foundation of a growing legacy of trust. And an oath to our customers that we take incredibly seriously—Trust the Leaf®.