Press Releases

2/5/2019 - Nature's Way® Kicks Off Partnership With Mandy Moore To Celebrate 50th Birthday

GREEN BAY, Wis. (Feb. 5, 2019) – Embracing a major milestone, Nature’s Way® is proud to celebrate its 50th birthday in 2019 through a partnership with actress and wellness advocate Mandy Moore. With a shared passion for pursuing the highest-quality wellness alternatives, Moore and Nature’s Way will empower people to embrace a better way to wellness. As part of the celebration, Nature’s Way will make a charitable donation to Vitamin Angels to support its mission of giving those in need access to life-changing vitamins and minerals. Consumers can join the celebration with Nature’s Way and learn more about Mandy Moore’s personal wellness journey at

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11/6/2017 - Nature’s Way® Launches New Single Herb Powder Line

GREEN BAY, WIS. (NOVEMBER 6, 2017) – Nature’s Way® Brands, LLC, one of the most recognized and trusted consumer dietary supplements brands, has introduced a new line of Single Herb Powders made with premium, dried herbs. The full line includes three herbal powders, selected for their unique health properties: Standardized Turmeric Powder to support joint health*, and Beet (Beta vulgaris) root contains sugars and starches that make it a source of energy.* and Activated Coconut Charcoal Powder for internal cleansing*. These powders quickly dissolve in any beverage, making it easy to absorb the wellness benefits of turmeric, beet root or activated coconut charcoal. The new powders are now available at select grocery and natural food retailers nationwide.
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8/4/2016 - Nature’s Way® donates one percent to forest conservation efforts

GREEN BAY, WISCONSIN (August 4, 2016) – Nature’s Way Brands®, LLC is donating one percent of its gross revenue from select products to the Rainforest Alliance. The donation will help support the international nonprofit to conserve biodiversity, ensure sustainable livelihoods, and promote the rights and well-being of workers, their families and communities.

“Nature’s Way was born from the earth in 1968 and our mission is to promote better health through the power of nature,” said Michael Devereux, President and CEO of Nature’s Way. “We are proud to support the Rainforest Alliance, a top-rated charity that is helping create a world where people and planet prosper together.”

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2/24/2015 - New York Attorney General Investigation Letter

On February 23, 2015, Nature’s Way received a letter which constituted “a request for documents and information relating to an ongoing investigation by the New York State Office of the Attorney General (“NYAG”) concerning the authenticity and purity of herbal dietary supplements and associated marketing.” The letter from the NYAG makes no allegations against Nature’s Way and provides no indications of any quality or compliance problem with any Nature’s Way product. The letter is simply a “request” for documents and information.

Nature’s Way products are produced in accordance with the federal Food and Drug Administration’s (FDA’s) Dietary Supplement Good Manufacturing Practices (GMPs), 21 CFR 111. Nature’s Way is audited by FDA to confirm compliance and continues to hold Dietary Supplement GMP Certification through NSF International, a GMP Certificate from the Australian Department of Health’s Therapeutic Goods Association (TGA) and is a licensed site for the production of Natural Health Products (NHPs) marketed in Canada. Nature’s Way intends to cooperate with the NYAG request for documents and information, as we are proud of our Quality Assurance processes and the steps that we take to both comply with the law and produce products of the highest quality.

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* This statement has not been evaluated by the Food & Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

†† These indications are based solely on traditional homeopathic use. They have not been evaluated by the Food & Drug Administration.