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Healthy Starts Inside
Healthy starts inside, which is where the power of Nature's Way begins. We're here to meet you wherever you are on your wellness journey with more than 50 years of caring, unrivaled quality, and a broad range of products made for your unique needs.
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Featured Products
NEW & NOTABLE
Sleep Well Gummies
3-in-1 support gummies to help you fall asleep faster, stay asleep longer, and relax mind and body.* **
Ashwagandha Gummies
Gummies that reduce stress with the clinically studied Sensoril ashwagandha.*
Ask the experts
Answering your biggest wellness questions, together.
Whether you’re curious about supplements, want to learn more about an ingredient, or are ready to live a healthier lifestyle, we have experts that are here to help.
View QuestionsThe Wellness Collective
New Posts You Don't Want to Miss
Everything You Need to Know About Magnesium
Magnesium is finally having its much-deserved moment in the spotlight. Here’s what you need to know about this hardworking mineral – and why you should add it to your routine.
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I have been taking and greatly enjoying your Alive!® Men's Ultra 50+ Multivitamin for years and just heard about methylation. From what I have read, as we get older, it sounds like for full absorption of B vitamins, they must be in a methylated form. Are the Alive! multis methylated? Is it just the B vitamins that methylation helps with absorption?
Our expert answers questions about methylated formulas.
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5 Small Ways to Add Wellness to Your Week
In honor of Women’s Health Month, wellness pro Rachel McClusky shares her best tips to make time for yourself and feel your best.
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Get Ready for Summer with New 3-in-1 Gummies
Enjoy every moment of the warmer months with gummies made to support sleep, reduce stress, and lift your spirits.*
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6 Spring Supplements to Have on Hand This Season
From allergy support to relief from itchy bug bites, these hardworking supplements will help you take advantage of everything spring has to offer.*
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